Compensation: $120,000 – $200,000 + variable equity based on cash compensation

About Lotus

Lotus Health is a groundbreaking primary care app that integrates your medical records, AI, and real doctors to provide free, personalized healthcare and prescriptions.

Our team includes ex-founders and engineers who have built and scaled consumer apps to millions of users, generating over $100M in annual revenue. Lotus is backed by Kleiner Perkins, and clinicians at Harvard and Stanford.

About This Role

You’ll own the entire paid growth engine — from creative testing to scale.
You know how to build and run an ad system that produces results: sourcing concepts, briefing creators, interpreting data, and turning insights into performance breakthroughs.
You live in performance dashboards and creative feeds — knowing what works, what doesn’t, and what to test next.

What You’ll Own

• Own paid strategy, execution, and optimization across Meta and Google Search.

• Manage budgets, pacing, and spend tracking with precision.

• Build and refine a creative testing engine — from briefs to iteration loops.

• Translate performance data into creative direction and scalable campaigns.

• Stay current on ad platform changes, attribution models, and privacy updates.

Who You Are

• 6+ years managing paid budgets at scale (7-figure+).

• Deep experience across Meta and Google Search.

• Proven consumer marketing background.

• Mobile app growth expertise.

• A creative strategist — you know how to develop, test, and scale ad concepts that convert.

• Obsessed with performance data and creative iteration.

• Skilled in experiment design and cross-channel strategy.

• Fast, resourceful, and addicted to learning loops.

Why You’ll Love It

Lotus isn’t a healthcare company that markets — it’s a movement that grows. You’ll run paid media for one of the most ambitious missions of our time — building a world where care is instant, intelligent, and free.

As the first Head of Paid Media on a small, exceptional team you’ll have the autonomy to build the foundation and see your work directly influence care at scale.